> ## Documentation Index > Fetch the complete documentation index at: https://docs.orbit.devotel.io/llms.txt > Use this file to discover all available pages before exploring further. # Record a conversion for a goal > Records one or more conversions against a goal — the manual/server-to-server counterpart to the tracking pixel. Attach a contact_id, an optional value_cents override and free-form metadata. Server-to-server callers may authenticate the contact by sending an `Authorization: HMAC :` header (sig = HMAC-SHA256 of goalId:contactId with the tenant API secret); an unsigned external contact_id is never accepted. Returns the recorded conversion rows (201). ## OpenAPI ````yaml /openapi.yaml post /api/v1/analytics/goals/{id}/record openapi: 3.1.0 info: title: Devotel CPaaS API description: Orbit by Devotel — Communications Platform as a Service API version: 1.0.0 contact: name: Devotel url: https://devotel.io email: support@devotel.io license: name: Proprietary servers: - url: https://api.orbit.devotel.io description: Production security: - Bearer: [] - ApiKey: [] tags: - name: Messages description: >- Send and manage messages across all channels (SMS, WhatsApp, RCS, Email, Viber, etc.) - name: Fax description: >- List and track fax (MMS/T.38) transmissions on Telnyx-backed fax numbers (sending flows through the Messaging API) - name: Agents description: AI agent creation, configuration, and execution - name: Voice description: Voice calls, IVR, conferencing, and SIP trunking - name: OnCall description: On-call rotations and escalation policy planning for incident alerting - name: Webhooks description: Webhook endpoint management and delivery logs - name: Numbers description: Phone number search, provisioning, and configuration - name: Brand Identity description: >- Unified cross-channel brand trust posture (10DLC, toll-free, WhatsApp, RCS, branded calling, number KYC) - name: Contacts description: Contact management, segmentation, and lifecycle tracking - name: Campaigns description: Marketing campaign orchestration and analytics - name: Flows description: Automation flow builder and execution engine - name: Templates description: Message template management and approval workflows - name: Settings description: Organization, channel, and user preference settings - name: Verify description: OTP generation and verification across channels - name: Push description: Push notification delivery via FCM and APNs - name: Integrations description: Third-party service connections and OAuth management - name: CDP description: >- Customer Data Platform — activation surface (CRM object sync, streaming destinations, ad-audience activation) - name: Files description: >- Server-to-server media upload, listing, retrieval, and deletion (signed-URL backed) - name: Commerce description: >- Omnichannel conversational-commerce — persistent cart + checkout state machine, channel-agnostic hosted pay-by-link, native WhatsApp checkout, and AP2-style agent payment mandates. - name: Sync description: >- Real-time shared-state primitive (Twilio Sync parity) — Documents, Maps, Lists, and ephemeral Streams, with change events relayed over the /api/v1/ws/sync WebSocket gateway - name: Risk description: >- Unified cross-channel Trust & Fraud risk scoring — fuses SMS-pumping, URL-reputation, Verify Fraud Guard, and Voice Biometrics signals into one composite verdict queryable before a send or a call. - name: Orby description: >- In-dashboard Orby operator assistant: streamed assistant turns, conversation threads, product knowledge-base search, and the tool-action approval gate. Available to signed-in operators only (dashboard session auth — API-key requests are rejected). paths: /api/v1/analytics/goals/{id}/record: post: tags: - Analytics summary: Record a conversion for a goal description: >- Records one or more conversions against a goal — the manual/server-to-server counterpart to the tracking pixel. Attach a contact_id, an optional value_cents override and free-form metadata. Server-to-server callers may authenticate the contact by sending an `Authorization: HMAC :` header (sig = HMAC-SHA256 of goalId:contactId with the tenant API secret); an unsigned external contact_id is never accepted. Returns the recorded conversion rows (201). parameters: - name: id in: path required: true schema: type: string description: Goal id. requestBody: required: false content: application/json: schema: type: object properties: contact_id: type: string minLength: 1 description: Contact the conversion is attributed to. value_cents: type: integer minimum: 0 description: Per-conversion value override, in minor units. metadata: type: object additionalProperties: true description: Free-form context stored on the conversion. example: contact_id: cont_5aa9d21f value_cents: 4999 metadata: source: crm order_id: ord_10482 responses: '201': description: The recorded conversion rows. content: application/json: schema: type: object properties: data: type: object properties: written: type: integer description: Number of conversion rows written. conversions: type: array items: $ref: '#/components/schemas/AnalyticsGoalConversion' meta: type: object properties: request_id: type: string timestamp: type: string format: date-time example: data: written: 1 conversions: - id: conv_88ab12 goal_id: goal_7Fb2c1a7b contact_id: cont_5aa9d21f value_cents: 4999 attributed_message_id: msg_71ce90 attributed_campaign_id: null attributed_agent_id: null conversion_time: '2026-08-02T12:00:00.000Z' metadata: source: crm order_id: ord_10482 meta: request_id: req_9f2c1a7b timestamp: '2026-08-02T12:00:00.000Z' components: schemas: AnalyticsGoalConversion: type: object description: >- A single recorded conversion for a goal, including the attributed contact/message/campaign/agent, its value and metadata. properties: id: type: string goal_id: type: string contact_id: type: - 'null' - string value_cents: type: - 'null' - integer attributed_message_id: type: - 'null' - string attributed_campaign_id: type: - 'null' - string attributed_agent_id: type: - 'null' - string conversion_time: type: string format: date-time metadata: type: object additionalProperties: true securitySchemes: Bearer: type: http scheme: bearer bearerFormat: JWT description: Dashboard JWT token from Clerk ApiKey: type: apiKey name: X-API-Key in: header description: Server-to-server API key (dv_live_sk_*) ````