curl --request POST \
--url https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/liftimport requests
url = "https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift"
response = requests.post(url)
print(response.text)const options = {method: 'POST'};
fetch('https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift', options)
.then(res => res.json())
.then(res => console.log(res))
.catch(err => console.error(err));<?php
$curl = curl_init();
curl_setopt_array($curl, [
CURLOPT_URL => "https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift",
CURLOPT_RETURNTRANSFER => true,
CURLOPT_ENCODING => "",
CURLOPT_MAXREDIRS => 10,
CURLOPT_TIMEOUT => 30,
CURLOPT_HTTP_VERSION => CURL_HTTP_VERSION_1_1,
CURLOPT_CUSTOMREQUEST => "POST",
]);
$response = curl_exec($curl);
$err = curl_error($curl);
curl_close($curl);
if ($err) {
echo "cURL Error #:" . $err;
} else {
echo $response;
}package main
import (
"fmt"
"net/http"
"io"
)
func main() {
url := "https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift"
req, _ := http.NewRequest("POST", url, nil)
res, _ := http.DefaultClient.Do(req)
defer res.Body.Close()
body, _ := io.ReadAll(res.Body)
fmt.Println(string(body))
}HttpResponse<String> response = Unirest.post("https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift")
.asString();require 'uri'
require 'net/http'
url = URI("https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift")
http = Net::HTTP.new(url.host, url.port)
http.use_ssl = true
request = Net::HTTP::Post.new(url)
response = http.request(request)
puts response.read_body{
"data": {
"activation_id": "act_01J8Z9K3P4Q5R6S7T8U9V0W1X2",
"has_holdout": true,
"holdout_pct": 5,
"treatment": {
"count": 984,
"converted": 148,
"conversion_rate_pct": 15.04
},
"control": {
"count": 52,
"converted": 6,
"conversion_rate_pct": 11.54
},
"absolute_lift_pct": 3.5,
"relative_lift_pct": 30.33,
"confidence_interval": {
"confidence_level": 0.95,
"z": 1.96,
"standard_error_pct": 1.43,
"lower_pct": 0.7,
"upper_pct": 6.3
},
"z_score": 2.44,
"p_value": 0.0147,
"is_significant": true,
"tracking_method": "measured",
"assigned_at": "2026-08-20T12:00:00.000Z",
"generated_at": "2026-08-25T09:00:00.000Z"
},
"meta": {
"request_id": "req_01J8Z9K3P4Q5R6S7T8U9V0W1X2",
"timestamp": "2026-08-25T09:00:00.000Z"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "RATE_LIMITED",
"message": "<string>",
"status": 429,
"retry_after": 2
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}Record per-arm conversions and compute the incrementality report
Computes and persists the conversion-lift report for an activation run that was dispatched with a control holdout (holdout_pct > 0 on the destination config). The arm sizes come from the run’s stored holdout breadcrumb; the body supplies each arm’s measured conversions (joined from your analytics or warehouse). The report is a Wald two-proportion test — absolute + relative lift, confidence interval (confidence_level defaults to 0.95), z-score, p-value, and a significance flag — the causal proof the activation drove incremental conversions. A run with no holdout answers 409 (lift cannot be measured without a control arm). Owner / admin / developer.
curl --request POST \
--url https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/liftimport requests
url = "https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift"
response = requests.post(url)
print(response.text)const options = {method: 'POST'};
fetch('https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift', options)
.then(res => res.json())
.then(res => console.log(res))
.catch(err => console.error(err));<?php
$curl = curl_init();
curl_setopt_array($curl, [
CURLOPT_URL => "https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift",
CURLOPT_RETURNTRANSFER => true,
CURLOPT_ENCODING => "",
CURLOPT_MAXREDIRS => 10,
CURLOPT_TIMEOUT => 30,
CURLOPT_HTTP_VERSION => CURL_HTTP_VERSION_1_1,
CURLOPT_CUSTOMREQUEST => "POST",
]);
$response = curl_exec($curl);
$err = curl_error($curl);
curl_close($curl);
if ($err) {
echo "cURL Error #:" . $err;
} else {
echo $response;
}package main
import (
"fmt"
"net/http"
"io"
)
func main() {
url := "https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift"
req, _ := http.NewRequest("POST", url, nil)
res, _ := http.DefaultClient.Do(req)
defer res.Body.Close()
body, _ := io.ReadAll(res.Body)
fmt.Println(string(body))
}HttpResponse<String> response = Unirest.post("https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift")
.asString();require 'uri'
require 'net/http'
url = URI("https://api.orbit.devotel.io/api/v1/cdp/audience/activations/{id}/lift")
http = Net::HTTP.new(url.host, url.port)
http.use_ssl = true
request = Net::HTTP::Post.new(url)
response = http.request(request)
puts response.read_body{
"data": {
"activation_id": "act_01J8Z9K3P4Q5R6S7T8U9V0W1X2",
"has_holdout": true,
"holdout_pct": 5,
"treatment": {
"count": 984,
"converted": 148,
"conversion_rate_pct": 15.04
},
"control": {
"count": 52,
"converted": 6,
"conversion_rate_pct": 11.54
},
"absolute_lift_pct": 3.5,
"relative_lift_pct": 30.33,
"confidence_interval": {
"confidence_level": 0.95,
"z": 1.96,
"standard_error_pct": 1.43,
"lower_pct": 0.7,
"upper_pct": 6.3
},
"z_score": 2.44,
"p_value": 0.0147,
"is_significant": true,
"tracking_method": "measured",
"assigned_at": "2026-08-20T12:00:00.000Z",
"generated_at": "2026-08-25T09:00:00.000Z"
},
"meta": {
"request_id": "req_01J8Z9K3P4Q5R6S7T8U9V0W1X2",
"timestamp": "2026-08-25T09:00:00.000Z"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "RATE_LIMITED",
"message": "<string>",
"status": 429,
"retry_after": 2
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}{
"error": {
"code": "<string>",
"message": "<string>",
"status": 123,
"details": {}
},
"meta": {
"request_id": "<string>",
"timestamp": "2023-11-07T05:31:56Z",
"docs_url": "<string>"
}
}Path Parameters
Response
The computed conversion-lift report, also persisted onto the run as the latest lift measurement.
The computed conversion-lift report, also persisted onto the run as the latest lift measurement.